=mc consulting fundraising

Europe’s leading management and fundraising consultancy.

We advise and guide pro-social agencies: charities, NGOs, INGOS, not-for-profits, social enterprises and public bodies.

=mc consulting is here 24/7, on 5 continents, in 11 languages to help you solve the most demanding challenges you face — imagining possible futures, developing radical business models, building commercial competence, or simply improving your income sources.

We’ve been working with organisations like you for almost 35 years. Scroll down to find out more on our experience and how we can help.

Developing strategy and new business models

We can work with you in an intense process to deliver strategy in a sprint project with key stakeholders – or create whole organisational engagement across countries, languages, time zones and cultures. With =mc consulting there’s no one cookie cutter model. We create a systematic but flexible process to suit you and the challenges you face.

We’re the leading exponents of the Strategy Map model in the not-for-profit world, having conducted almost 30 strategic engagements with global agencies. We also help smaller domestic charities to improve their focus.

Whatever your challenge we can help you identify the best framework that can help develop your strategic thinking.

Transforming your fundraising

Fundraising is changing as the world is changing. Globally fewer people are giving, but those who are giving are giving more- whether that’s low level sustaining givers, HNWI, individuals, or those who might consider a bequest or legacy.

Over the last 30 + years =mc consulting have designed — and delivered more fundraising strategies than any other consultancy. We’ve twice designed the world’s largest not-for-profit global strategy, a $50B target for the International Federation of Red Cross and Red Crescent Societies. But we also value our work with smaller agencies, and have helped raise $5M for MEF museum in Patagonia to house the world’s largest dinosaur skeleton and $2M to ensure a sustainable future for the last 800 mountain gorillas in Rwanda.

Building commercial awareness and earned income

Earned income looks increasingly attractive. With this source any surpluses are your own, unrestricted and sustainable, helping you plan for the future.

But should you go it alone or work with a partner agency? What risks are involved and what are the likely rewards? And how do you secure start-up finance or develop ideas into live ready-to-go offerings and products?

Our business-savvy team has worked with organisations as diverse as RSPCA, Frontline AIDs and the National Trust. We’ve built commercial awareness in local authorities from inner city Hackney to rural East Lindsey and by-the-sea Plymouth.

Using decision science to increase impact

Developments in behavioural science are changing everything — from how we dealt with Covid, to the course of political elections, and from the way we fundraise to our understanding of tackling social exclusion. We promise to keep you up to date with the science of what works in behaviour change.

That’s why we have a specialist team able to offer advice and support on how you can apply behavioural and decision science to your fundraising, your advocacy, your communications, your stakeholder engagement, your organisational culture and more.

If you’re ready to have your current approach challenged with rigour and imagination then engaging with the =mc consulting team should be your first step towards transformation.

=mc consulting by the numbers

Our largest fundraising campaign?

$ 0 B

Largest
current campaign?

$ 0 M

How long have
we been around?

Years

Where have
we worked?

Countries

How may languages
do we speak?

Languages

Have we worked for BIG customers?

Largest INGOs

How about UK charities as customers?

of the largest UK charities

0 %

The latest from mc=consulting

Use the “C” word more in your in fundraising

=mc consulting Director Bernard Ross looks at the 5C words that non-profit organisations need to address when considering changing their fundraising strategy: Context, Competencies, Competition, Cash and Commitment.

March 3, 2025
Bernard Ross

My Top Tip from Making the Ask

With my colleagues in =mc consulting I’ve spent almost 20 years clarifying what are the key skills and frameworks that ensure success in making major donor solicitations. We’ve worked with UNHCR teams in the Gulf to help them secure $350M in a year from Islamic donors, with the Dian Fossey Gorilla Fund to persuade Ted Turner to hand over $1M in 15 minutes, and with Paisley Museum on put together £45M for a rebuild over two years.

February 23, 2023
Bernard Ross

Birmingham Museum Goes Behavioural

In this blog Bernard Ross, director of the decision science team at =mc consulting explain how Birmingham Museums Trust (BMT), led by two of the most exciting figures in the UK museum world, Sara Wajid and Zak Mensah, invested in a series of behavioral experiments to increase unrestricted income from visitors to the Birmingham Museum and Art Gallery (BMAG).

January 31, 2023
Bernard Ross

We’re all (not) going to the Zoo tomorrow, so donate to the animals you love

In this blog Bernard Ross and Celia Brady explore how a behavioural science project pivoted to drive an extraordinary increase in donor income at Edinburgh Zoo — from £20K to £1.3M in a 14-month period.

January 13, 2023
Bernard Ross