Making the Ask is built around 20 powerful tools designed to dramatically improve a fundraiser’s ability to make that ask and solicit successfully for support. The flexible tools work whether they’re being used online or in person, or for £10,000 or £10,000,000.
=mc consulting is here 24/7, on 5 continents, in 11 languages to help you solve the most demanding challenges you face — imagining possible futures, developing radical business models, building commercial competence, or simply improving your income sources.
We’ve been working with organisations like you for almost 35 years. Scroll down to find out more on our experience and how we can help.
Developing strategy and new business models
We can work with you in an intense process to deliver strategy in a sprint project with key stakeholders – or create whole organisational engagement across countries, languages, time zones and cultures. With =mc consulting there’s no one cookie cutter model. We create a systematic but flexible process to suit you and the challenges you face.
We’re the leading exponents of the Strategy Map model in the not-for-profit world, having conducted almost 30 strategic engagements with global agencies. We also help smaller domestic charities to improve their focus.
Whatever your challenge we can help you identify the best framework that can help develop your strategic thinking.
Transforming your fundraising
Fundraising is changing as the world is changing. Globally fewer people are giving, but those who are giving are giving more- whether that’s low level sustaining givers, HNWI, individuals, or those who might consider a bequest or legacy.
Over the last 30 + years =mc consulting have designed — and delivered more fundraising strategies than any other consultancy. We’ve twice designed the world’s largest not-for-profit global strategy, a $50B target for the International Federation of Red Cross and Red Crescent Societies. But we also value our work with smaller agencies, and have helped raise $5M for MEF museum in Patagonia to house the world’s largest dinosaur skeleton and $2M to ensure a sustainable future for the last 800 mountain gorillas in Rwanda.
Building commercial awareness and earned income
Earned income looks increasingly attractive. With this source any surpluses are your own, unrestricted and sustainable, helping you plan for the future.
But should you go it alone or work with a partner agency? What risks are involved and what are the likely rewards? And how do you secure start-up finance or develop ideas into live ready-to-go offerings and products?
Our business-savvy team has worked with organisations as diverse as RSPCA, Frontline AIDs and the National Trust. We’ve built commercial awareness in local authorities from inner city Hackney to rural East Lindsey and by-the-sea Plymouth.
Using decision science to increase impact
Developments in behavioural science are changing everything — from how we dealt with Covid, to the course of political elections, and from the way we fundraise to our understanding of tackling social exclusion. We promise to keep you up to date with the science of what works in behaviour change.
That’s why we have a specialist team able to offer advice and support on how you can apply behavioural and decision science to your fundraising, your advocacy, your communications, your stakeholder engagement, your organisational culture and more.
If you’re ready to have your current approach challenged with rigour and imagination then engaging with the =mc consulting team should be your first step towards transformation.
=mc consulting by the numbers
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The latest from mc=consulting
The business model canvas provides you with a rigorous process for establishing a new business model or improving your existing one. The versatile and practical canvas approach could help improve your fundraising or service delivery, or to set up and run a separate social enterprise.
Organisations need to find a way to express their strategy simply and understandably – but that way also needs to reflect the complexity of their relationships and activities. One increasingly popular framework to combine these qualities is the Strategy Map which developed out of original work on the Balanced Scorecard (BSC). At its simplest the strategy map describes how an organisation plans to deliver its strategic goals expressed as a one-page systems diagram.
Most charities and not for profit organisations exist to bring about change in some way. Change for individuals, for societies, or for the world at large. Bringing about those changes often involves working within complex systems and for long periods of time. Theory of Change is an increasingly popular tool for organisations to describe how they believe that change happens, and to help focus their work on achieving their long-term goals.
What's happening on Twitter.
@DavidC_tweets @ClaudiaCDentist Happy anniversary!
Read MoreRT @TammyZonker: Hold the phone! Making the Ask by @bernardrossmc & Clare Segal being released June 1st. Just pre-ordered my copy! #fundrai…
Read MoreFinished my canvassing 4 the night on the dark damp mean streets of Lewes. Hoping 4 some positive news tomorrow in local elections- & Hartlepool!- for @UKLabour. (Or @LibDems or @TheGreenParty) We have a corrupt & anti-social justice party in power. We can change that. https://t.co/jshAhSrgxp
Read MoreRT @EFAfundassn: Key stats on French giving, via @generosites - including favourite causes and when people give: #giving #fundraising #don…
Read MoreTammy blushing at the kind message…thank you. (PS if you order the kindle version you can get it for 99p on special pre-launch offer which will be automatically applied. But don’t tell anyone.)
Read MoreRT @mcNAFS: Big shout out to @Arts_Wales_ for structured & useful support for x2 of their fantastic arts orgs by providing bursaries to the…
Read MoreFrom his youthful good looks he must be a youthful intern. (Or have a painting in the attic)😏
Read MoreHarsh… and yet true? 🙂
Read MoreDon’t miss out on the latest thinking.
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Clare Segal, Director
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