Decision Science

Encouraging more visitors to do more

Bristol Museums Success Story

Bristol Museums and Arts Galleries is one of the UK’s leading cultural service. It comprises six venues throughout Bristol, each with a different focus and designed to address a specific audience. The most contemporary of the venues is M-shed.

=mc consulting was asked to focus on M-shed and advise on how to increase sales in the museum shop, which should have been a key source of earned income.

Better behaviour through decision science

ISSA Success Story

ISSA, the International Step-by-Step Association, is based in Holland and works across Europe and Central Asia. It is an association of agencies committed to protecting and developing the interests of early years children. Always on the lookout for new ways to improve these systems, ISSA asked us to help them explore the potential of decision science to help them achieve their goals.

are giving more- whether that’s low level sustaining givers, HNWI, individuals, or those who might consider a bequest or legacy.

Over the last 30 + years =mc consulting have designed — and delivered more fundraising strategies than any other consultancy. We’ve twice designed the world’s largest not-for-profit global strategy, a $50B target for the International Federation of Red Cross and Red Crescent Societies. But we also value our work with smaller agencies, and have helped raise $5M for MEF museum in Patagonia to house the world’s largest dinosaur skeleton and $2M to ensure a sustainable future for the last 800 mountain gorillas in Rwanda.

Engaging supporters more in conservation

Edinburgh Zoo Success Story

Including the Highland Wildlife Park, RZSS Edinburgh Zoo is one of Europe’s foremost wildlife conservation agencies and one of Scotland’s leading visitor attractions. It also has onsite projects in Africa and undertakes research worldwide.

The =mc consulting team were hired to improve the way visitors engaged with the animals and supported the wider conservation work of the Zoo.

Bringing science to an Olympic team

US Olympics Committee Success Story

The United States Olympic & Paralympic Committee (USOPC) is headquartered in Colorado Springs, Colorado with sport-specific associations spread throughout the 50 states.

They approached the =mc consulting team to increase support to underfunded sports – both financial and in terms of participation.

Securing funds for humanitarian causes

Médecins Sans Frontières (Doctors Without Borders) Success Story

Doctors Without Borders (DWB), is the name by which Médecins Sans Frontières (MSF) is known in the USA. DWB is one of the world’s leading humanitarian agencies. It provides specialist medical teams – doctors, nurses, surgeons, anaesthetists, health workers – to work in the most challenging situations imaginable. At any time DWB might have teams working with rural villagers in Congo to treat and prevent the spread of Ebola, in Yemen operating on women and children injured in the civil war, and in Syria providing essential healthcare to refugees living in cramped unhygienic conditions.

Persuading shoppers to be more caring

Trussell Trust Success Story

In recent years foodbanks have become a common phenomenon in towns and cities across the UK as poverty becomes a sad part of everyday life. Many are locally run and managed some by churches, some by charities, some by local authorities.

=mc consulting was asked by the UK’s largest coordination agency, The Trussell Trust, to help them explore how to raise more funds using decision science techniques.